|Internet of Behaviour (IoB) is our top pick for the week! An extension of Internet of Things (IoT), IoB blends technology, data analytics and behavioural psychology to analyse a consumer's preferences and influence purchase decisions. Read more on this, as you explore other topics including how to future-proof your digital marketing strategy, top social media strategies for CMOs and an interesting article on women changemakers who are reshaping the tech industry in India. What's more? Two amazing virtual tours you must explore - one of Expo Dubai 2022 and the other of University of Technology Sydney.