Ideate
Allindia Technologies Limited 13th October 2021, Wednesday
Volume XIV Issue 41
While the festive season is at its peak, there are so many exciting things happening in the world of social and digital marketing. This week Ideate has tried to come up with some fascinating stories. Discover more on the role of creativity in today's advertising landscape and the consequences of having an ROI-focussed approach. Read more on how Instagram is making your experience easier to discover new video content. Get excited to know how purpose, platforms, pop-culture, partnerships and performance shape the new-age content. Don't miss out on 7 interesting ways to use Google trends for SEO and content marketing. In this week's advertorial check out SF battery's re-launch with their range of automotive, inverter batteries and Home UPS. In the "site of the week", Madbox will take you into a world of fun-filled entertainment. Idea of the week has introduced you to Gucci Flora Gorgeous Gardenia which has created an immersive experience through Augmented Reality.
Has performance-led digital marketing killed creativity?

In the latest episode of ET Catalyse 2.0, FMCG marketers address the polarising question - 'Is increasing focus on ROI and performance marketing killing the opportunity for creative... read more

Source: The Economic Times
Twitter Announces Broader Roll-Out of New Spaces Tab, Adds New Spaces Invite process

It's been in testing for some time, and available to selected for the past few weeks. But now, Twitter is launching a broader roll out of its new Spaces tab in the app... read more

Source: SocialMediaToday
SF Batteries - Power That Never Lets You Down

SF Batteries, formerly SF Sonic, has been relaunched with a smart new look powered by Advanced Lead Calcium Technology and Grid Alloy Technology for better battery longevity and performance. Download the brochure to know more about the range! visit site

7 Ways to Use Google Trends for SEO & Content Marketing

Learn how to use Google Trends to discover hidden layers of keyword research data to superpower your SEO strategy... read more

Source: Search Engine Journal
Instagram merges IGTV, feed videos to create a unified video service

Instagram has merged IGTV and feed videos to create Instagram Video feed. Available as a separate Video tab, Instagram Video will make it simpler for users to create and discover videos... read more

Source: Exchange4media
What Happens on the Internet Every Minute (2021 Version)

How much has your online activity changed over the last two years? If you're like most people, you're spending more time in social apps as you look to stay connected... read more

Source: SocialMediaToday
'Purpose, Platforms, Pop Culture, Partnerships & Performance key to breakthrough content'

At e4m's fifth edition of Content Jam, HUL's Srinandan Sundaram addressed the challenges of dwindling consumer attention and how content is critical to driving new age commerce... read more

Source: Exchange4media
Global Digital Marketing Spending Markets 2021-2025

The digital marketing spending market is poised to grow by $128.83 bn during 2021-2025, progressing at a CAGR of 6.53%... read more

Source: Business Wire

Madbox

From childhood moments reimagined into games, to ideas that take you into a world of entertainment where fun is in everything! That's Madbox - making the world play with over 300 million players already! Check it out!

visit site


Gucci Flora Gorgeous Gardenia

To celebrate the launch of its new fragrance, Gucci has created an immersive experience that allows users to discover Gucci Flora Gorgeous Gardenia's Eau de Parfum through Augmented Reality features and a Purikura photo sticker booth.

visit site